Created on 25-02-2014 at 13:34 PM
FC Bayern’s first overseas subsidiary, FC Bayern Muenchen LLC, will open for business on 1 April 2014 in New York. Rudolf Vidal (42) has been appointed Managing Director of the new company. The Manhattan office will initially have a staff of three.
Colorado-born Vidal is a dual US and German national. He was a goalkeeper in the Bayern youth section and reserve team from 1982 to 1989. He then studied at Ludwig Maximilian University in Munich and became an attorney specialising in commercial law. He has worked extensively in the areas of sports and marketing. He joined Deutsche Telekom in 2009 where his responsibilities included Business Development.
Vidal’s remit in New York includes managing FC Bayern’s internationalisation drive in North America, growing the FC Bayern brand, developing networks and acquiring new co-operation partners.
“As a US-born American national Rudolf Vidal is an ideal appointment for FC Bayern thanks to his long years of experience in sports, media and marketing,” commented Jörg Wacker, FC Bayern board director for internationalisation and strategy. “We’re sure the great commitment and expertise of Rudolf Vidal and his team in New York will significantly advance Bayern’s internationalisation programme.“
“I’m delighted to be taking on this substantial and exciting assignment on behalf of FC Bayern,“ commented Rudolf Vidal. “Together with my co-workers we will tackle the tasks assigned to us rapidly and with great determination. We want to help in consolidating and continuing to develop the club’s international reputation.“ In late July 2014 FC Bayern will travel to North America where the senior team will contest at least two matches, in New York and Portland.