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Innovative and emotional

Welcome to the new FCB Online World

We've fine-tuned, designed, programmed and tried new things for many, many months - and now we're happy to present the new FC Bayern Online World! From today the website, the apps and the online shop have an entirely new look.

The relaunch comprises much more than design. In cooperation with our main partner Deutsche Telekom and the agencies diva-e (website), Netconomy (shop), Omnigon (mobile apps), Objective Partner (login, personalisation and back-end processes), the content management system Hippo and many more partners we've completely rebuilt, redesigned and modernised the digital world of FC Bayern, implementing many technological innovations.

What’s more, there’s new content and a new address: instead of the official website of the German record champions from now on is is now FC Bayern.TV and  FC Bayern.TV plus (for subscribers).

More updates at a glance:

More emotion through bigger pictures and a new match centre.

More intuition in terms of navigation and handling, one central login for all apps.

More security through the https protocol on all sites.

More social media because content from Facebook, Twitter and Co is better integrated. There are also easy-to-use social sharing options now.

More speed thanks to an innovative delivery architecture from the custom FC Bayern computing centre at the Allianz Arena. It guarantees all Bayern news is available anywhere and immediately - both web and app content.

More video enjoyment through a new player for videos in (at least) HD quality.

More free videos at FC Bayern.TV. Video and moving image material from competitive fixtures has to remain paid content for legal reasons.

A better shopping experience thanks to an entirely rebuilt online shop. The presentation of the products is more emotional, the navigation structure is clearer and the user guidance is more intuitive too.

Help us, Bayern fans!

This is only the start to the digital future of FC Bayern. The online world will be developed continually, incorporating your wishes. So we’re asking you to provide feedback. There will surely be errors to be found in the coming days and weeks, there is still room for improvement regarding content and processes. Send your advice and suggestions via email to Thank you in advance!

For more information on login, registration and our services visit our FAQ.

We wish you lots of fun while exploring the new website!