FC Bayern and Engelbert Strauss, Europe’s leading work and utility brand and official partner of the German champions, have created a joint workwear collection. The Strauss x FC Bayern Workwear Collection will be available to millions of Bayern fans around the world from 16 July 2021. The cooperation between FC Bayern and Engelbert Strauss started in 2020.
Andreas Jung, FC Bayern board member for marketing, sponsorship and events: “We’re proud to have developed this collection with Engelbert Strauss. You achieve nothing without work – that applies on the football pitch as well as to life in general. It’s great that Engelbert Strauss is a part of the FC Bayern family, and we look forward to a promising future together.”
Henning Strauss, Engelbert Strauss CEO and creative director: “Strauss and FC Bayern are two strong brands, made in Germany. From engineers to contractors, we’ve created masterpieces together for FC Bayern fans around the world. But it’s not just the fans who are the focus. The team behind the team is also part of the success at Bayern Munich and performs at its best every day in the Engelbert Strauss masterpieces.”
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